Frequently Asked Questions

1. What type of marketing materials can you help me with?

2. How long does it take you to produce  these materials?

3. Are you expensive?

4. What’s included in your fees?

5. Will your quote what I actually pay?

6. Can you guarantee results?

7. What do you need from me in order to give me a quote?

8. I’m only a small company, don’t you deal with big fish & big budgets?

9. What if I don’t know what I need to make my business successful?

10. If I accept your quote, how will we work together?

11. My product/service isn’t launched yet and I need to keep it confidential.

12. What about design & print?

13. I already have a design team.

 

 

1. What type of marketing materials can you help me with?

Have a look at the Portfolio/Services page.  Don’t worry if what you want isn’t there or you don’t know what you want.  Just contact me and we can discuss your objectives and the best way to achieve them—with no obligation at all.

 

2. How long does it take you to produce  these materials?

That really depends on what’s required.  I need to be aware of your deadlines and I work with those.  However, if you come to me with an impossible deadline, I’ll let you know and try to come up with some other options for you to consider.

 

3. Are you expensive?

Absolutely!  I’m also amazing value for money.  You need to think of any expenditure in terms of ‘Return on Investment’. (ROI)  For example, if you are selling a product that provides you with £50 profit for every unit sold and I charged you £400 for a sales ad then you would need to sell 8 units to cover my costs.  I would certainly intend to get more than enough enquiries for you from that one ad to produce a profit.  I will usually discuss  ROI during the briefing with new clients.

Return to top

 

4. What’s included in your fees?

This will be detailed in the quote and it’s important that any work is briefed, understood and agreed.  For more details have a look at my terms & conditions.

 

5. Will your quote match what I actually pay?

As long as we agree the brief beforehand but, if that changes, it may need reviewing.  However, I will always ask  for your agreement before carrying out any work for you.

 

 

6. Can you guarantee results?

Oh I wish!  The simple answer is ‘No’ and if anybody promises you otherwise they’re telling lies.  What I can do is give you the best words to help you achieve what you want but there are other factors involved.  For example, I could write a newspaper ad for you but if you put it in the wrong publication you won’t get the results you want.

Don’t get too worried about this.  I’ll need some information about how you plan to use the material I’m producing for you and, if you don’t have any ideas I will try and point you in the right direction and to the right people to help you.

Return to top

 

7. What do you need from me in order to give me a quote?

Firstly I will need to know what you want to achieve, who your target audience is, what other resources you are using (e.g. designer, printer etc.), what you have already agreed (eg, method or style of advertising) and what research materials you have available. 

If you accept my quote then I will need to spend more time researching your product or service, its place in the market and your target audience.

 

8. I’m only a small company, don’t you deal with big fish & big budgets?

I work with anyone who needs my skills and experience.  Small companies need to be successful as well as big ones and don’t have the requirements or budget to employ somebody to do the job full time.  However, do not think that, as a small company you don’t need marketing help—it’s crucial to your success.

 

9. What if I don’t know what I need to make my business successful?

No problem.  I can work with you on a consultancy basis to either review your entire communication structure or on concepts for a specific project.  For more information have a look at these items on the  Portfolio/Services page.

Return to top

 

10. If I accept your quote, how will we work together?

I’m very well trained!  I’ll keep you informed of progress and ask you to do the same.  I may need information from you for research and ask that you respond quickly.  I work from home and don’t appreciate wasteful meetings but conference calls can fulfil a lot of requirements.  Also, invoices needed to be paid on time.

 

11. My product/service isn’t launched yet and I need to keep it confidential

Absolutely—do not use anybody to help you with a launch who you can’t trust.  If I couldn’t be trusted with your plans and ideas I wouldn’t succeed in my business.

 

12. What about design & print?

I’m not able to offer those facilities directly to you.  I can work with any suppliers you already have arrangements with or may be able to offer suggestions or out-source the work on your behalf.  We can discuss this when we set the brief for the project.

 

13. I already have a design team.

See above

Return to top